Replacing BlueVenn? Find out why we're the best alternative.

Visual Analytics

Graphical tools to build better outcomes

Analysis and reporting of all your customer data to help you make informed decisions

Features

Key features of our Visual Analytics

1

Drag and drop interface

Follow your train of thought with our easy-to-use analytics interface:

Flexible analytical tools, including integrated venn diagrams, timelines and charts help you follow the data

Save your templates for future use without re-working

2

Tables & charts

Identify trends and segments with pivot tables across all your data:

Cross tabulate purchase data and delve deeper to understand buying behaviour

Compare different channels and categories spotting new customer trends and hidden segments

Apply thematic shading for stand-out hot spots for further action

3

Venn diagrams

Visualise consumer, purchase and engagement overlaps:

Drag and drop audiences together to see 'count' and 'percentage' overlaps

Analysis made simple with actionable segments at your fingertips

Filter the display with variable parameters

4

Maps

Map your customers by location:

Classify or identify individuals based on where they live

Select an audience straight from the map

Promote events based on distance to location

5

Dashboards and reporting

Stay ahead with instant access to key metrics and reports:

Use out-of-the-box management reports, or design your own, tailored to your key metrics

Easily share your marketing metrics using PowerBI, Excel, Tableau, and Google Sheets

Continually improve your performance by monitoring every available detail

Shift from targeted campaigns to life-cycle marketing

6

Audience profiling

Test the drivers of customer behaviour:

Find out what makes your best customers different

Discover what impacts responses to different channels

Create stand-out Personas that you can target differently

Capabilities

High-level capabilities of Hive

Customer Data Platform

A unified profile for each customer that includes all known information

Multi-Channel Engagement

Listen and respond wherever the conversation takes you

Data Intelligence

We fetch and categorise your data so you don't have to

Audience Management

Define audiences using all the data at your disposal

Customer Journey Automation

Instantly engage and track customer journeys in any channel

Visual Analytics

Graphical tools to build better outcomes

Visual Analytics

See what it can do for you, with a short platform demonstration.

+44 117 911 6911

enquiries@hivemarketingcloud.com

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Hive Marketing Cloud is a trading name of Hive Intelligence Ltd, First Floor, 25 King Street, Bristol, BS1 4PB